OKX, one of the largest cryptocurrency exchanges in the world, has launched an innovative metaverse experience named “Make Your Play” that offers fans an exclusive tactical football masterclass hosted by Manchester City captain İlkay Gündoğan.
The event, which took place in the OKX Collective metaverse, saw Gündoğan guiding fans through pre-planned drills and explaining his decision-making processes in the game.
OKX Collective is a unique virtual environment that allows fans to participate in Web3 first-hand and access exclusive content from Manchester City players like Alex Greenwood, Jack Grealish, Rúben Dias, and İlkay Gündoğan.
İlkay Gündoğan is known for his tactical football mind and passion for coaching. He was appointed as Manchester City’s captain for the 2022/23 season, and his participation in “Make Your Play” offered fans a rare opportunity to gain insights into his tactical approach to the game.
Haider Rafique, the Global Chief Marketing Officer at OKX, said that the event provided a glimpse into how Web3 technology can revolutionize the way people connect and interact in the future.
He also highlighted the unique experiences designed for each footballer’s playing style and interests, which included music and NFT-based digital experiences. Fans can participate in competitions within the metaverse to win prizes such as passes to team training, match tickets, and more.
